The GRAMMYs on Twitter

Yesterday’s GRAMMY awards brought together the biggest stars from every corner of the musical spectrum. Fans watched to see who took home the hardware, and also to take in the blockbuster performances. Throughout the evening, fans sent more than 14 million Tweets about the GRAMMYs.

The biggest spikes in Twitter conversation about the show came during these memorable moments:

-Jay-Z, Kanye West, Frank Ocean, and The Dream win for best rap collaboration (and Jay-Z jokes about The Dream’s hat): 116,400 TPM
-Rihanna’s solo performance: 114,800 Tweets Per Minute
-Prince announces Record of the Year: 109,400 TPM
-Fun. wins best new artist: 100,600 TPM

The star-studded performances were big topics of conversation as well, as fans watched unique collaborations and jaw-dropping theatrics. The on-stage performances that generated the most buzz were:

-Rihanna’s solo performance of “Stay”
-Bob Marley tribute (featuring Sting, Bruno Mars, Rihanna, and Ziggy Marley)
-Carrie Underwood performs “Blown Away”
-Maroon 5 and Alicia Keys collaboration
-Justin Timberlake performs with Jay-Z

Whether it was because of their performance, their victory, or maybe their attire, these artists individually were the hottest topics of conversation on Twitter:

1. Rihanna
2. Frank Ocean
3. Taylor Swift
4. Beyonce
5. Justin Timberlake
6. Ed Sheeran

In between taking the stage to pick up trophies or present awards, stars managed to make some time to tweet:

Grammy Tweet


Grammy Tweet 2


Grammy Tweet 3


About Ryan Swindall @Ryan_Swindall

Social Media Manager at Accellion View all posts by Ryan Swindall @Ryan_Swindall

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