If you want to know what’s happening in the social web you need social media monitoring tools. Before you reach for your wallet and start to spend money try out some of these free social media monitoring services. This way you will get an understanding of what is available BEFORE you sart to pay for a service…
Most of the information in this blog post came from an Altimeter report on social media. If your serious about social you should check it out.
Here is my list of free tools: In the Group A are the services that I use regularly or seem interesting to check out immediately. The Group B is an alphabetical list of tools for you to play with. This list is by no means complete. It seems like a new tool is introduced everyday.
Twitter account: HootSuite
Monitor and post to multiple social networks, including Facebook and Twitter. Create custom reports from over 30 individual report modules to share with clients and colleagues. Track brand sentiment, follower growth, plus incorporate Facebook Insights and Google analytics. Draft and schedule messages to send at a time your audience is most likely to be online. HootSuite has the dashboard for your iPhone, iPad, BlackBerry and Android.
Twitter account: socialmention
Social Mention is a social media search and analysis platform that aggregates user generated content into a single stream of information. It allows you to track and measure what people are saying about you, your company, a new product, or any topic across the web’s social media landscape in real-time. Social Mention monitors over one hundred social media sites.
Twitter account: socialpointer
SocialPointer is a real-time social media marketing platform for marketing agencies and individuals, It enables them to track, monitor and respond in real-time to relevant social mentions and user conversation. SocialPointer lets you monitor, listen, respond and engage.
Twitter account: socialseek
Get all the latest tweets, news, videos, photos, and more on any topic you want in one place. There’s a Socialseek site for everything and you can even make your own. I found some of the news sources other tools missed.
Twitter account: Twitter
Twitter Counter is the number one site to track your Twitter stats. Twitter Counter provides statistics of Twitter usage and tracks over 14 million users. Twitter Counter also offers a variety of widgets and buttons that people can add to their blogs, websites or social network profiles to show recent Twitter visitors and number of followers.
Twitter account: wildfireapp
Measure your performance. Glean insights about the growth of your social media fanbase on the leading social networks. With daily tracking, you have visibility into growth trends small and large. Gauge your social media success against others in your industry by comparing your follower bases across the leading social networks. Alert system will inform you of meaningful trends and activity that’s relevant to your social presence.
Twitter account: SocialBro
Get accurate information about your community using different search criteria that will help you to make strategic and error-free decisions. Take advantage of knowing exactly who shapes your community: where your followers are from, which language they speak, their activity on Twitter, etc.
Twitter account: klout
Klout’s mission is to help every individual understand and leverage their influence. Klout measures influence in Twitter to find the people the world listens to. It analyzes content to identify the top influencers.
Twitter account: addictomatic
Addictomatic searches the best live sites on the web for the latest news, blog posts, videos and images. It’s a tool to keep up with the hottest topics, perform ego searches and get info on what’s up, what’s now or what other people are feeding on. You can personalize your results dashboard and keep coming back to your personalized results dashboard for that search. News pages provide the latest headlines on topics such as entertainment, politics, shopping, sports and more.
Twitter account: argylesocia
We provide software to help your organization participate in conversations with prospects and customers, drive brand awareness, and integrate social media deeply throughout your organization. And behind the scenes, we crunch your social activity through our big data engine to provide you with the most actionable social intelligence in the business.
Twitter account: antavopromotion
Antavo is a web-based marketing software to build intelligent promotions. Supporting multiple platforms it helps to convert online traffic into paying customers without real IT knowledge. It improves add efficiency and increases lead generation.
Twitter account: boardreader
BoardReader allows users to search multiple message boards simultaneously, allowing users to share information in a truly global sense. Boardreader is focused on creating the largest repository of searchable information for our users. Users can find answers to their questions from others who share similar interests. Our goal is to allow our users to search the “human to human” discussions that exist on the Internet.
Twitter account: cotweet
Free version is for individuals and organizations that manage a small number of Twitter accounts and need only basic features to engage and manage their conversations. Free version includes scheduling, conversation history, email notifications containing your latest mentions, team collaboration tools and access to Twitter follower profiles.
Twitter account: Cyfe
Cyfe is an all-in-one dashboard software that helps you monitor and analyze data scattered across all your online services like Google Analytics, Salesforce, AdSense, MailChimp, Facebook, WordPress and more from one single location in real-time.