The professional and job seeker’s networking platform LinkedIn has surpassed MySpace to become the second most popular social platform in the United States.
According to a report from ComScore, 33.9 million people visited LinkedIn, up 63 per cent from last year. On the other hand, MySpace had 33.5 million visitors down 50 per cent compared to previous year. While, Facebook remained at No1 spot with 160.9 million US visitors, up 14 per cent.
According to ComScore, Twitter was at No 4 with 30.6 million users up 14 per cent from the previous month and a 31 per cent increase from a year earlier.
LinkedIn brought its IPO in May and raised its profile with investors and helped build publicity around the Mountain View, California-based company. It has posted two straight months of gains, as per ComScore\’s report. The site also incorporated features such as a personalised news feed and a visual map that explores how users are connected. Shares of LinkedIn rose $5.62, or 6 per cent, to $99.60 today on the news, setting a new high. The May 18 IPO priced the shares at $45.
Myspace, the biggest social networking site earlier year has lost ground to Facebook in recent years. Last month, News Corp agreed to sell the business to Specific Media Inc for $35 million, which it purchased for$580 million six years ago.