It is really interesting that Apple has built Twitter into int’s iOS 5. Apple customer’s have said that they love Twitter. I am sure many of those users like Facebook as well. Why not add Facebook into the iOS 5?
Article By: Jennifer Van Grove
Jack Dorsey may have trouble defining Twitter, the information network he helped to create, but Apple seems less confused.
“We hear from a lot of our customers on iPhone, and iPad and iPod Touch that they love Twitter, so we want to make it even easier for all of our customers to use Twitter on iOS products,” Apple’s Scott Forstall said during the WWDC 2011 keynote.
When iOS 5 is released this fall, device users will able to sign in to their Twitter accounts once and then tweet with a single tap from Apple’s applications — Camera, Photos, Safari, Contacts, YouTube and Maps — and third-party applications that support the single sign-on capability.
Twitter: The Social Network On iOS Devices
Apple launched a music social network in iTunes called Ping in September. At launch, Ping had Facebook integration, but a disagreement between the two companies resulted in Facebook integration being removed, much to the detriment of Ping’s success.
But Apple’s complicated relationship history with Facebook paved the way for its new intimate romance with Twitter.
Facebook is in no way integrated in iOS 5, nor is its familiar blue logo anywh
ere to be found in Apple’s promotional materials. Twitter, by contrast, is everywhere. It will soon be the social layer of iOS, enabling users to turn individual actions such as snapping a photo or reading an article into instant social activities.
“Building Twitter into iOS 5 truly creates the easiest way to share everything
that’s happening in your world. Take a picture, tap ‘Tweet,’ ” Dorsey said of the news. “Tweeting has never been simpler.”
The implications are vast. Twitter will essentially become the default social network for iOS users. It’s as if Apple reached down in a God-like fashion, grabbed Twitter with its almighty hand and lifted it up to the social networking heavens.
Facebook’s social graph may reign supreme today — many consider Facebo
ok to own the social graph — but Apple will play a huge role in equalizing the playing field.
Look no further than the Contacts integration as proof. iOS users who perform the single sign-on with Twitter can automatically have their contact records updated with the Twitter avatars and usernames of their Twitter friends.
“Want to mention or @reply to a friend? Contacts applies your friends’ Twitter usernames and profile pictures. So you can start typing a name and iOS 5 does the rest,” Apple explains. “You can even add a location to any t
weet, no matter which app you’re tweeting from.”
If you want your iPhone, iPod Touch or iPad to become an instantly social device, use Twitter, so sayeth the almighty Apple. Never before has Twitter’s value proposition sounded so simple.